Flxbl.io - Salesforce DevOps Accelerator

Accelerate Your Salesforce Delivery with Confidence

FLXBL delivers a framework-first approach to Salesforce DevOps, providing tools that codify processes to help teams deliver faster, reduce costs, and maintain quality at scale. Trusted by 300+ enterprise teams worldwide.

Trusted by leading enterprises to accelerate their Salesforce delivery

CoinbaseOrde FinancialK healthExpereoAviv GroupSopra SteriaHarrierValantic

Who are we?

FLXBL is the foremost Salesforce DevOps Accelerator specializing in helping organizations from high-growth startups to Fortune 500 enterprises. We provide a proven, source-available framework and tooling with perpetual right of usage, ensuring you can scale without constraints.

Why Choose FLXBL?

  • Source-available tooling with perpetual right of usage
  • Battle-tested practices and tooling utilized by 300+ teams worldwide
  • Framework that scales with your organization
  • Active community driving continuous improvements
  • Immediate value with proven automation

Common Pitfalls We Help You Avoid

The DIY Complexity

Building in-house tooling often starts simple but grows complex with time, leading to maintenance overhead and knowledge silos that impact team productivity.

The Developer Experience Gap

Home-grown solutions often lack polish in developer experience, leading to friction in daily workflows, longer onboarding times, and reduced team satisfaction.

The Innovation Debt

Internal tools frequently stagnate as teams struggle to balance maintenance with innovation, missing out on emerging capabilities.

The Scale Limitation

Many DevOps solutions work well for small teams but face significant challenges with enterprise-scale requirements, multiple teams, and complex release patterns.

Results observed in the trenches

Faster, smoother, and more reliable

We are the team behind #flxbl framework for modular development in Salesforce. Whether you're a small team or a large enterprise, flxbl provides the tools and approaches to break down complexities, enabling a shift-left approach that boosts quality and accelerates development.

We are powering more than 300+ Salesforce Orgs worldwide.

See what some of our customers and community users have achieved, tomorrow it could be you.

Adoption without disruption

Coinbase migrated off Copado and adopted the flxbl framework to manage their Salesforce delivery pipeline.

In the first week they deployed 20 times with a 95% success rate. In three months they had reduced their deployment time by 50%, executed 192 deployments delivering more than 500 work items.

Pave your way to a Well Architected Org

By adopting the flxbl framework, Orde Financial not only reduced their deployment time but also embarked on a journey to a well-architected Salesforce solution: from one module to over 75 in six months.

They are now deploying daily with a 100% success rate in Production.

No trade-offs between speed and quality

K health was an early adopter of our framework. They reduced their costs and increased their team's velocity.

Now, they are able to spin-up fully integrated environments on demand.

Deliver business value daily

Expereo reached such a level of maturity they are now deploying new capabilities to Production daily.

Enabling the business agility they were looking for.

Customer Highlight

The flxbl framework implementation has been great for our Salesforce developers. We have cut over 50% of our time spent on deployments, which is driven primarily by a successful deployment rate improvement from ~75% to 95% across all environments.

Johnatan Devlin | Engineering Manager, Enterprise Applications

Customer Highlight

Since we adopted the flxbl framework to manage a heavy record based configuration, I swear by it. Went from two hours to 20 minutes.

Cameron Ridland | Director of Digital

Customer Highlight

it has been the best time and effort investment for our Salesforce delivery pipeline.

To make it even more precise: I can't imagine working with other CI/CD solutions on this platform in the future.

Roughly, our team's velocity has been multiplied by 3

Ruslan Kurchenko | Salesforce Technical Architect

Customer Highlight

Flxbl led us to scale from one release every two weeks to release daily. Salesforce Development has an ocean of known issues and trade offs, Flxbl covers all of them.

Diéffrei Tiepo de Quadros | Salesforce Technical Architect

Learnings from Flxbl Community

Optimizing Your Metadata and Pipeline

Jonathan Devlin, Platform Engineering Manager, talks about how Coinbase unblocked their Salesforce pipeline using flxbl practices. Uncover strategies, tools to confidently release on demand, multiple times a day , streamline processes, and rapidly meet changing business needs. Learn how to: - Shift left your sales development process - Increase deployment efficiency and confidence - Organize metadata into domains and packages - Utilize fresh environments for high-confidence testing - Automate unit tests and approvals - Implement modular, source-controlled deployments

Watch on YouTube

No trade-off between quality and speed

Flxbl at Mindsquare, where Dennis Grzyb, describes his process of how to untangle metadata, the pitfalls of happy soup decomposition and what he would have done differently.

Watch on YouTube

Speed up your development using Scratch Org Snapshots

In this session, Petter Eikeland walks through his team's experience using Scratch Org Snapshots. This session was packed with information and benchmarks. Using a data-driven approach, he explains why and when you should consider Scratch Org Snapshots, their current limitations, and gotchas.

Watch on YouTube

Transforming Salesforce Development Experience with GitHub and sfops

In this session, the team at Orde Financial (top 20 startups in Australia 2023) talks about their journey on how they transformed their Salesforce development experience using the latest advancements in DX@Scale/Flxbl Github Issues, and GitHub Pages. The session includes an end-to-end development workflow. They also talk about why the team decided to abandon their dedicated UAT environment.

Watch on YouTube

DX@Scale at Valantic - When Click Meets Code

In this session you will learn first-hand from Nils Schuch, where Valantic combines Salesforce DevOps centre into a modular development workflow, allowing admins and developers to collaborate together

Watch on YouTube

DX@Scale at K Health : The power of integrated development environments

In this session you will learn first-hand from Ruslan Kurchenko, who will share their team's story - their progression with Scratch Orgs, unlocked packages, and the migration to DX@Scale. Their innovative approach included the creation of around 190 scratch orgs in 19 pools, each fully integrated with an isolated development environment.

Watch on YouTube
Optimizing Your Metadata and Pipeline
No trade-off between quality and speed
Speed up your development using Scratch Org Snapshots
Transforming Salesforce Development Experience with GitHub and sfops
DX@Scale at Valantic - When Click Meets Code
DX@Scale at K Health : The power of integrated development environments

Your Saleforce DevOps Accelerator

Skip building an in-house Salesforce DevOps team. We're your ready-to-go engineering partner with battle-tested practices and automation.

Accelerate with Our Engineering Team

Why build from scratch? Our engineering team becomes your salesforce platform engineering team. Get instant access to proven practices, automation, and expertise without the overhead of building in-house.

Partner with us

Access Our Toolkit, Skip the DIY

Already have an inhouse devops team? Supercharge them with our battle-tested tools and frameworks. Get access to proven practices, automation, and expertise without the overhead of building in-house.

Explore our toolkit

Built for Scale

Our Toolkit

Battle-tested tools that power some of the largest Salesforce implementations. Built with extensibility in mind, these tools simplify your workflow and help you deliver faster, reduce costs, and maintain quality at scale.

sfops

Comprehensive Internal Development Portal

Streamline your Salesforce development process with sfops, an all-in-one solution that combines powerful CI/CD workflows, environment management, and real-time development insights - all built natively on GitHub.

Drive operations by raising issues.
Drive operations by raising issues, be it releases, creating an environment or streamline your workflow and keep everyone in the loop.
Easy Package Management
Easily install or uninstall packages (unlocked/source/data/managed) across your environments.
Environment Management
Create new environments, fetch scratch orgs or sandboxes from a pool, and manage your development landscape effortlessly.
Manage Developer Permissions
Control access rights, grant temporary admin privileges, and freeze/unfreeze users directly through GitHub.
More effective pull requests
Get a comprehensive overview of active and recently closed pull requests, understand their metadata impact, and resolve conflicts efficiently.
Development Metrics
Track all the metrics that matter, from package usage and performance to deployment success rates, all in one place.
Reports.
Summaries of Apex test executions in test-designated environments and static code analysis reports.
Complete Auditability
Every action is traceable and auditable, leveraging GitHub's native features. From issue-driven operations to environment approvals, maintain a clear audit trail for all activities.
Extensible Architecture
Leverage GitHub Actions for custom workflows, modify reusable components, and tailor every aspect to your needs. With full source availability, sfops empowers you to innovate without boundaries.

sfp

Build automation Engine

Designed to be seamlessly integrated in your existing workflows, requiring minimal modifications. Projects can utilize sfp immediately into their existing workflows as a drop in replacement for home grown scripts or commercial deployment tools.

Stop re-inventing the wheel and start using sfp to automate your Salesforce Application Lifecycle Management.

Built with codified process.
As we learned and faced new challenges, we codified our solutions into a tool: sfp.
Artifact-Centric Approach.
Ensure the consistency of your deployments, simplify your version management across environments.
Best-in-Class Mono Repo Support.
Stay in the flow, stop jumping between repositories.
Orchestrate Across Entire Lifecycle.
Describe your application in your project manifest, and let the sfp do its magic.
End to End Observability.
An unparalleled visibility into your Application Lifecycle Management Process.
Scratch Orgs and Sandboxes pools.
Development, Review and CI/CD enviroments in seconds, not hours.

Skip the DIY

Battle-tested tools that integrate seamlessly with your enterprise CI/CD stack. Deploy on-premise or let us manage it for you - the choice is yours.

sfp community

Free USD

Forever

License

  • Open Source(MIT License)
  • 3 Updates per year

Key Features

  • Support for Unlocked/Source/Data/Diff Packages
  • Build orchestrator
  • Artifact based deployments
  • Scratch Org Pooling
  • Push CI/CD Metrics to DataDog, NewRelic, Splunk

Support

  • Community support on best effort basis
  • GitHub issues
  • Slack community channels

sfp pro

$4,000 USD

per production org, per month,12 month minimum commitment

License

  • Source Available with perpetual rights to use
  • Updates and support included during subscription period

Key Features

  • Everything in sfp community
  • HTTP API support
  • Sandbox Pools
  • Review Environments with time limits
  • Integration with CI/CD systems (GitHub/GitLab)
  • And much more

Support

  • 24-hour response time
  • Dedicated Slack channel
  • Priority issue resolution
  • Direct access to engineering team

sfops

$6,000 USD

per production org, per month, 12 month minimum commitment

License

  • Source Available with perpetual rights to use
  • Updates and support included during subscription period
  • Includes sfp pro and dev central

Key Features

  • Operates on GitHub / Gitlab^
  • Issue Ops - Drive Self Service using Issues
  • Reports and Visualisation
  • Advanced Release management capabilities

Support

  • 24-hour response time
  • Fully Managed Options
  • Dedicated Slack channel for your team
  • Priority issue resolution
  • Direct access to engineering team

codev

Coming Soon

Coming Soon

Contact us for early access

A powerful desktop app that brings visual command execution, real-time collaboration, and seamless integration with sfp to revolutionize your development workflow.

Key Features

  • Visual command interface for sfp
  • Real-time collaborative development
  • Validate changes using ephemereal environments

Volume discounts and special offers are available for larger teams or longer commitments. Please contact us for more information.

We've Been There

Let Us Be Your Salesforce Engineering Team

We've faced the challenges of scaling Salesforce development firsthand. Our battle-tested practices and automation tools were born from real enterprise needs, helping teams like yours deliver faster with better quality.

launchPad

$50,000 USD

one-off (starting at, varies by scope)

Accelerate your Salesforce delivery with proven practices and automation, regardless of your current maturity level.

Services

  • Transition your org into the flxbl framework
  • Team enablement and training
  • Comprehensive assessment and customized implementation plan
  • Delivery metrics setup and baseline

Conditions apply. Details will be discussed during assessment. Prices are exclusive of tooling costs.

xTend

$6,500 USD

per month (per block of 10 team members)

Keep your delivery process running smoothly with expert support and continuous optimization.

Services

  • Base price covers up to 10 team members
  • On-demand expert support
  • Continuous performance monitoring
  • Quarterly optimization reviews
  • Custom automation development
  • Minimum contract: 6 months

Additional team members: $2,500 per month for each additional block of 10 members. Prices are exclusive of tooling costs.

nSight

$250 USD

per hour

Get expert guidance on optimizing your Salesforce development and delivery process.

Services

  • Delivery process optimization
  • Team structure recommendations
  • Automation strategy
  • Architecture guidance
  • Performance optimization
  • Best practices consulting

Minimum purchase: 100 hours. Conditions apply.

Want to explore before making a commitment? Start your journey with our open-source framework at docs.flxbl.io

Frequently Asked Questions

Want to get the most of your Salesforce investment?

Do you want to achieve similar results? It's just one short call away, and we can show you how you can streamline your Salesforce solution.

Cut deployment time by 50%, increase success rates to above 95%, and save millions* in operational costs.

* Based on saving estimates for one of our current implementations

Book a MeetingJoin our community